Fifty years of accumulated experience
Markenfels is a pioneering consultancy – with 50 years of experience. In addition to the personal long-term references of the management team, Markenfels has carried out numerous projects, covering the entire range of services. We would be pleased to present selected examples of our work on request.
Current project examples
Brand strategy, brand positioning and key messages for the Bobst Group company Mouvent.
Development of the corporate brand name and the product nomenclature for the Bobst Group company Mouvent.
Development of a systematic credit and debit card design, based on the brand positioning.
Strategic consulting, design development and implementation support for major mergers and acquisitions
Communication strategy for the ‘Operational Excellence’ program of BOBST.
Management consulting for the preparation of an event across different locations.
Systematic staging of the BOBST brand at trade fairs and customer events.
Management consulting for the 150-year anniversary of Swiss Re.
Development of the event design for the 150-year anniversary of Swiss Re.
Development of collateral media for the 150-year anniversary of Swiss Re.
Development of design principles for all media applications and documentation in five design guidelines.
Conception and implementation of a permanent exhibition about lightweight design for the GF automotive division.
The GF brand in three minutes: a tutorial movie to didactically explain and convey the GF brand appearance.
BMW, Rolls-Royce, MINI, ABB, Schindler, Roche, Actelion and the Swiss National Bank – Gernot Honsel and Ulrike Grein have been instrumental in the development of these and other well-known brands as long-standing account managers in their previous positions at Interbrand and Peter Schmidt Suisse.
We would be pleased to provide selected deliverables on request. Please contact us: